Traffic Tracking & Analytics
complete
Y
Yasifur
We, as nonprofits, drive a lot of traffic via social, grassroots, and other media. A tracking code to distinguish where the visitors are coming from, including assigning the custom code for the Zeffy links for the same campaign/form.
Example: Let's say a donation campaign link is: https://zeffy.com/123456
There will be a place to generate multiple links while creating the form. Check box the most common, google, Facebook, LinkedIn, someeventname etc
When checked, the new URLs we can assign can look like this:
https://zeffy.com/ggl or https://zeffy.com/123456/fb and so on.
Tracking this and displaying it in the analytics can give us data on where to focus our marketing efforts and which ones to stop or optimize.
Regards.
Yas-
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Michel (Product @Zeffy)
Great news — this is now live! 🎉 You can now add a custom tracking script (like Google Tag Manager or Meta Pixel) to your donation forms. Head to your form's advanced settings to paste your tracking code and start measuring your campaign performance.
Michel (Product @Zeffy)
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complete
M
Maryse from Zeffy
Merged in a post:
Add a metric to show page traffic
E
Emily
It would be super helpful to understand from a conversion stand point how much traffic is coming to the event page FIRST, and then understand how many are coming up short in the checkout page.
It would be also great to remove those "incomplete" who ended up purchasing (with the same name / email).
M
Maryse from Zeffy
Merged in a post:
Analytics
D
Dominick
Analytics for campaign page visits, click, interactions etc
M
Maryse from Zeffy
Merged in a post:
Data
M
Maison
Hello! I am interested in getting data on clicks! # of visits of the forms, etc. Thank you!
Michel (Product @Zeffy)
Hello Yas,
Did you know about the possibility to add UTM parameters to your form?
Let me know if it answers your need.